Marketers should exploit CSI
[Rose Setshoge] Marketers and advertisers lose sleep over whether the brands they represent obtain maximum exposure, usually through the most creative tool-advertising. Indeed this has an important role to play within certain mediums, for certain campaigns. Here's another sponsorship opportunity: while Corporate Social Investment (CSI) is an instrument that has been in existence since the birth of public relations, many disregard its significance. 25 Sep 2008 12:45

In support of Afrikaans and the Pendoring
A project with the scope and responsibility of Pendoring would be simply impossible without the financial support and valuable intellectual inputs of several sponsors and partners. That Afrikaans advertising and Pendoring are close to the hearts of the Pendoring sponsors is clear. 11 Sep 2008 11:50

Last generation sponsorships - Exp
During the 2nd African Experiential Marketing Summit held on 3 Septmeber, Kim Skildum-Reid from Power Sponsorship in Australia gave marketers plenty of food for thought about the way in which sponsorships are run. 5 Sep 2008 18:55

ACSA takes care of South African wheelchair tennis stars in Beijing - Kaelo Worldwide Media
Watch SABC 2 TV series, Kaelo - Stories of Hope, on Monday September 8th at 18h00 to see how South African wheelchair tennis champions, Sydwell Mathonsi and Kgothatso Montjane, live out the Olympic Dream as they compete in the Beijing Paralympics. 5 Sep 2008 18:16

Loeries 2009 host city out to tender
Margate, Sun City, Johannesburg or Cape Town? After reviewing a long list of possible towns, The Loerie Awards has invited these four host cities/locations to submit proposals to host the 2009 Awards ceremony. The tender deadline is the last week of September 2008 [poll]. 5 Sep 2008 16:10

Effective sponsorship shapes the event
[Emmet O'Hanlon] As the lead up to 2010 starts to gain momentum, sponsorship will increasingly come into focus as a communications activity. So what are the ingredients of a good sponsorship and what are the approaches that just seem to plod along? 5 Sep 2008 09:06

SABC partners with music conference expo
The SABC recently signed a three-year partnership agreement with Moshito Music Conference and Exhibition as part of its ongoing - and increasing - commitment to supporting the South African music industry. The expo, taking place next week in Johannesburg, has a formidable lineup of international speakers. 5 Sep 2008 08:30

Public protest action - all for a good cause
Tomorrow, Friday, 5 September 2008, is Casual Day and, through a public ‘protest' action, Absa has been encouraging corporate South Africa to lose it suits and ties this Friday in a bid to help the organisers meet a new record fundraising high of R15 million. 4 Sep 2008 08:45

Shona Khona campaign helps youth 'get it'
Metcash, one of the largest distributors of consumer goods on the African continent operating in six African countries, has also become a major player in South Africa's corporate social investment landscape. The company's Shona Khona (“Go Get It”) youth sports initiative is aimed at providing life changing opportunities to South African youngsters. 2 Sep 2008 06:17

Training up tomorrow's marketing leaders - Exp
Exp Agency is proud to announce the names of the three students the company is sponsoring to attend the 2nd African Experiential Marketing Summit taking place on 3 September 2008 at Montecasino. 29 Aug 2008 17:06

MTV Base, Shell energise African music industry
MTV Base Networks Africa and Shell are partnering in Africa for the second year in a row to energise and uplift Africa's contemporary music industry. The pan-African music entertainment network and energy provider have joined forces to create a second season of the MTV Making the Video Challenge with Shell. 28 Aug 2008 12:30

Octagon athlete clients combine to win 37 medals - Octagon South Africa
As the 2008 Beijing Olympics came to an end on Sunday, Octagon-represented athletes delivered impressive results throughout the competition highlighted by several historic performances. 27 Aug 2008 13:47

Your sound is calling
The popular “Sound of” promotions on Primedia's Kfm 94.5 and 94.7 Highveld Stereo recently came to an end. The competitions, which were sponsored by Samsung Mobile, asked listeners to correctly identify a mystery sound that was repeatedly played on air until someone correctly guessed it and won a share of the R500 000 prize money. 26 Aug 2008 08:53