About Face - The Write Co. “60% of our course bookings for August 2008 came from Amanda Patterson's Writer's Group on Facebook,” says Nicci Stewart, The Write Co Course Director. 6 Oct 2008 13:56
Second acts - The Write Co. [Anthony Ehlers] Most writers believe first person narration and third person narration are the only two viewpoints to use in a short story, novel or memoir. 3 Oct 2008 10:47
Case Study 06: How not to announce a resignation! - Crisis Communications Consultancy The manner in which the ANC and the Government of South Africa handled the resignation of ministers and deputy ministers following the recall of former President Thabo Mbeki by the ruling party is nothing more than shambolic. The process adopted in the recall is a perfect case study on how not to manage issues related to leadership succession. 2 Oct 2008 15:44
New order must learn from Mbeki's media mistakes [Chris Moerdyk] Now that the new ANC order is effectively running the country, it will hopefully have time to reflect on its relationship - or lack of it - with the country's mass media and learn something from Thabo Mbeki's mistakes. 23 Sep 2008 12:15
Media, business debate common ground Accelerate Cape Town recently hosted a dinner between the editors of three leading Cape-based newspapers and a group of business leaders at Riboville Restaurant in Cape Town to explore ways of working together. 23 Sep 2008 08:36
The five most common problems first-time writers share - The Write Co. [Amanda Patterson] I have run my course, Writers Write for five years now. I have learned so much from teaching novelists to dream their books into life. I have watched people struggle as they decide whether or not they need to attend a writing course. After many rejections and lots of reflection, they join. 17 Sep 2008 17:20
Good perception management can keep your brand airborne - Crisis Communications Consultancy South African companies spend billions of rands each year growing their brand presence through a variety of marketing and communication disciplines. Connecting with consumers and being able to hold their attention long enough to create and strengthen a relationship with a brand is a very time-consuming exercise. Companies who do not continuously listen to the needs and opinions of their brand's specific target market will end up damaging the perceptions of their brand. 16 Sep 2008 15:19
PRISA National Conference speakers highlighted PRISA will be hosting a variety of speakers at the PRISA National Conference from 15-16 September 2008 with the aim of enhancing attendees general knowledge, personal development and practical skills. The line-up includes prominent people from organisations currently in the news. 9 Sep 2008 11:16
PR company or freelancer wanted for RAMP IT group - White Wall Web RAMP IT Group is looking for a PR company or a freelancer to work with the group on an ongoing basis to help build brand awareness and credibility for each individual company belonging to the group, as well leverage the group brand as whole. 5 Sep 2008 10:36
Branding: a board's responsibility [Lindie Engelbrecht] Gone are the days when a company's brand - or reputation - relied solely on the efforts of marketers. While the more public efforts to build the brand may still be spearheaded by the marketing team, proactive plans to protect what is arguably the company's most valuable asset, its brand, should be executed by board members, as part of their role in guarding company interests. 4 Sep 2008 08:52
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