"I said it, Mr Blatter, not Kulula."

[Herman Manson] Kulula.com supposedly said something nasty about Joseph 'Sepp' Blatter and it made the front page of The Mercury. And the Cape Times. It ran in The Star. Then SAPA picked it up and it was everywhere - News24, The Sowetan, East Coast Radio. Only the comments in question were not made by the tweeps over at @kulula, which originally broke the news on Twitter that FIFA has demanded it drop its tongue in cheek ‘Unofficial National Carrier of the ‘You Know What' campaign. It was I, Mr Blatter. 19 Mar 2010 12:38

Freelancers: here's how to get paid

[Tiffany Markman] A recent article on ‘Getting the most from a freelance copywriter or editor' sparked lots of comments, but the majority came from freelancers with payment questions. So Jo Duxbury (of the brilliant Freelancentral and the spanking new Peppermint Source) and I have collaborated in order to answer them. 19 Mar 2010 11:43

And the AdReview Agency of the Decade is….

The announcement of the Agency of the Decade will take place at the annual AdReview Awards on 21 April 2010 at the Helderfontein Estate in Kyalami at 6pm and published in AdReview 2010, which will be in the 29 April issue of Finweek. 19 Mar 2010 07:44

AdExpo experiences high interest from industry - CADEK Media

The Mega Media AdExpo will be staged from 23-25 March 2010 at Sandton Convention Centre and is generating a lot of excitement and interest from the advertising and marketing industry. The organisers, CADEK Media, report that they experience an influx of pre-registrations from the industry. 18 Mar 2010 16:33

Can't measure PR and advertising? Yes, you can... - Chris Moerdyk

Advertising, PR and any other parts of marketing can be measured. Sometimes its not easy, sometimes it can be expensive but at all times it's entirely possible. 18 Mar 2010 13:53

AdVantage launches monthly legal column AdJudicate

30 things learnt about running social media campaigns

[Dan Pinch] Here's a list of 30 things that we, as cross-discipline creatives in the King James Group, have learnt about running social media campaigns over the last year. 17 Mar 2010 13:21

Euro RSCG gets results for Strepsil - Euro RSCG SA

Euro RSCG's Strepsils campaign, which flighted from January through November 2009, was based on two key insights. Research highlighted the target audience's belief that minor throat problems are not important enough to warrant Strepsils. Instead, the market was using regular candies and sucking sweets. 17 Mar 2010 12:18

New corporate identity for Pyrotec - Pyrotec

Pyrotec, a privately owned South African company that specialises in providing innovative and top quality product identification solutions, recently revamped its 42-year-old corporate identity. 16 Mar 2010 12:12

Govt departments stealing ideas for friends?

[Chris Moerdyk] South Africa's new national sport - "Jobs for Pals" - has taken a new turn with allegations that government departments are stealing marketing ideas and passing them on to friends. 16 Mar 2010 11:56

Hammersmith achieve acclaim on international MTN ad - Hammersmith & Elephant

A commercial by Hammersmith & Elephant for Ireland/Davenport and MTN aims to show and/or trigger Africa's support for the 2010 FIFA World Cup. One guy's idea of wearing a soccer jersey to work spreads like wildfire and soon the whole continent is draped in their favourite teams' colours. 16 Mar 2010 11:24

The Consumer Protection Act: best you understand it.

[Gillian Rightford] Hey, so I know we all talk about how important the consumer is in the business of creating advertising. But if you are an advertising/communication practitioners, have you taken the time to study this legislation, the new Consumer Protection Act, which goes live in April 2010? 16 Mar 2010 11:23